Golden Ash corporate multilingual website
Multilingual implementation and English localization for a premium window manufacturer
Role: Multilingual implementation and content localization · Year: 2020 · Stack: WordPress, custom theme, ACF, Polylang
A corporate website for a premium manufacturer of wood-aluminum windows and sliding systems
Year: 2020
Project type: multilingual implementation, English localization
Platform: WordPress
Stack: custom theme / ASF / Polylang
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About the client
Golden Ash is a Ukrainian manufacturer of premium wood-aluminum windows and sliding systems.
The company designs and produces modern window solutions for residential and commercial projects. Golden Ash is based in Odesa, Ukraine, and operates in the premium construction and architectural segment.
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Initial setup
The corporate website was originally developed by a third-party web studio using WordPress with a custom-built theme and ASF.
At the start of the project, the website:
- operated as a single-language system;
- relied on a non-standard custom template structure;
- contained a fully developed visual design and production-ready content.
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Project goals
The primary goal of the project was to:
- implement a stable multilingual architecture;
- create a full English-language version of the website;
- preserve the existing visual design and page structure;
- ensure correct multilingual behavior within a custom theme environment.
The scope did not include redesign or functional changes — the focus was on precise technical integration rather than visual modification.
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Implementation
As part of the project, the following tasks were completed:
- implementation of multilingual architecture using Polylang and its extensions;
- configuration of language relationships between pages and content blocks;
- translation of key website pages into English;
- adaptation of the custom theme to support multilingual content;
- validation of layout consistency and content integrity across all language versions.
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Result
As a result, the client received:
- a fully functional multilingual corporate website;
- a properly localized English-language version;
- preserved visual identity and content structure;
- a stable technical solution ready for further growth.
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Notes
This project demonstrates careful work with an existing custom WordPress solution, where the key value lay not in rebuilding the system, but in accurate multilingual integration without compromising the original architecture.
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